Facilitator notes

Before you run the program, make the key decisions and preparations so your sessions are grounded in the outcomes you want to create. Start with your teams' current skill level, the tools they can access, and the workflows you want them to improve.

Plan your agenda

Use this page to design the shape of your AI Builders Week. Your program can be a dedicated week, a month-long series, or a recurring session, but the agenda should still connect inspiration, training, and practical build time.

The examples below show how Atlassian sequenced the program as our teams matured. Use them as sample agendas, not fixed schedules. Replace Atlassian tools, speakers, and workflows with the ones your teams use.

Atlassian AI Builders Week agenda overview

Day 1

Inspire

Showcases and external speakers show what's possible and help attendees envision what they can build.

Day 2

Hands-on advanced skills

Hands-on training for leveraging AI across the full SDLC.

Day 3

Build day

Applying learnings, with the entire day dedicated to hands-on practice and building.

Day 4

Demo day and celebration

Teams share what they learned, built, and broke with live demos and prizes.

Stage 1: Inspire
Internal Project Showcase Learn	Hear from your peers in Design, PM, and elsewhere on practical changes that are already changing the way teams are working in Atlassian.
Use AI safely and responsibly Learn	Join an interactive workshop with our friends from Legal, Security, and Compliance to learn how to use AI safely and responsibly.
How AI is Impacting Crafts Learn	Leaders share updates on PM craft, growth profiles, and answer questions. A second session reflects on the state of AI in Design - how we're advancing and the roadmap for the next six months.
Guest Speaker: Head of AI, Canva Learn	Join us for a fireside chat with the Head of AI Products at Canva as they explore Canva's journey applying AI across their products. They'll share what's worked, what hasn't, and how AI continues to shape product experiences.
Guest Speaker: CEO of Replit Learn	Join a conversation with the CEO of Replit on how AI is reshaping the way we build and work. Expect practical insights for turning ideas into reality faster, plus fresh perspective and inspiration you can bring back to your own work.
Stage 2: Build tooling confidence
Replit Masterclass & Lab LearnBuild	Learn the art of "AI-assisted prototyping" - best practices like crafting precise prompts, breaking tasks into chunks, debugging frameworks, and deploying apps. At the end, we'll put what you've learned into practice!
Supercharge Your Customer Workflows with Atlassian Agents LearnBuild	Learn how to plug existing agents into your day-to-day workflows. Plus, get hands-on building a customer feedback workflow!
Stage 3: Apply the foundations
Capstone project Build	The Capstone project is the culmination of the week. It's where participants put AI learnings into practice and demonstrate new ways of working. Roll up your sleeves and create something in teams of 2 or more.
Hands on Lab: Creating custom agents with Atlassian Studio Build	Build your own custom agents to automate and change your daily tasks like reviewing code errors, synthesizing feedback, creating DACIs, or reviewing metrics.
Crack the Code on LLM Evals Build	Join a hands-on masterclass on how to elevate the quality of AI applications through effective evals. You'll learn how to design and score LLM evals, read results, and apply a simple rubric to review wins and patterns.
Stage 4: Share and reflect
Wrap Up	Live celebration of learnings and reflections.

Stage 1: Inspire
External Showcase – Learn from our customers Learn	Showcase super-user customers' powerful agents.
Internal Showcase – hear from our teams Learn	Hear from teams who: Have replaced legacy workflows with agents and automations embedded in real, day-to-day processes Are testing new ideas with customers with live demos Are shipping faster by closing the gap from AI prototyping to production Are shipping higher-quality AI through strong internal evals and quality practices Are developing stronger product and design "taste" in a world of AI-generated outputs
Guest speaker Learn	Hear from a leading external AI expert - a seasoned product advisor with leadership experience across major consumer tech companies - on visionary thinking, practical insight, and inspiration.
What's New in Prototyping Learn	Join us for a walkthrough of the latest updates in our prototyping ecosystem. We'll showcase new capabilities designed to streamline experimentation, accelerate iteration, and better connect AI-powered workflows. What we'll cover: AI prototyping kit – Overview of the new unified templates and how they standardize and speed up prototype creation Agent Inbox – How it works, key use cases, and how it improves agent-task coordination AI Connectors – Expanding integrations and enabling more powerful, end-to-end workflows
App Builder – Using in practice LearnBuild	Try App Builder and learn how it can extend Jira, Confluence, and JSM through Forge apps.
Stage 2: Deepen skills
AU Guest Speaker Learn	Hear from a global product leader behind some of the world's most-used consumer products - known for using AI to make everyday products smarter and more human.
Building agentic workflows (1P & 3P) via Studio & Rovo Dev	Bring agent building and automation capabilities together and learn how to build real, reusable agentic workflows using 1P and MCP skills. This session is grounded in concrete product and design use cases. Customer Feedback: Simple "knowledge/feedback" agent Agent that connects to 3P sources and sends weekly digests / creates Confluence pages Agent used inside Jira (assigning work, commenting as issues move through a workflow) More advanced workflows using Rovo Dev CLI, Figma Make MCP, Confluence MCP, etc.
How to run no-code evals in Studio Build	Learn how to continuously measure and improve your agents using evals.
App Builder – Using in practice LearnBuild	Try App Builder and learn how it can extend Jira, Confluence, and JSM through Forge apps.
Working in Idea Mode vs Production Mode	Contrast rapid prototyping in Replit and Figma Make with working in production-style development environments Get a tour of AI-assisted IDE workflows using tools like Cursor, Codelassian and VSCode Learn strategies for exploring and understanding real codebases
Stage 3: Choose your applied build path
Group 1 Build	Prototyping → production: BYO workflow: hands-on with Eng, PM & Design.
Group 2 Build	Prototyping new ideas and testing with customers: Hands-on help to build in Replit and how to collaborate and test with customers.
Group 3 Build	Build your own agentic end-to-end automation (1P & 3P) via Studio/Solution builder.
Group 4 Build	Dogfood our new App Builder and get hands-on with building and extending Jira, Confluence, and JSM.
Group 5 Build	Embedding evals: Level up quickly with a condensed Evals power session & build.
Group 6 Build	Dedicated Tooling session on Gemini: build PM and Designer use cases with Google PMs.
Group 7 Build	Dedicated Tooling SBO session on Secoda.
Stage 4: Show and tell
AI through to Impact Demos	Celebrate the week's best demos and biggest changes, with live showcases, team reflections, and key learnings.

Stage 1: Leadership kickoff and inspiration
Fireside chat	Open the week with a fireside conversation with the founders of Openclaw.
Leadership Kick Off + Emerging Workflow demos	Hear from leadership and peers on how AI is changing R&D practices, along with live demos of emerging workflows.
Skills, Tokens & Tradeoffs: How Agents Think and Why Efficiency Matters Option 1Option 2	Option 1: A facilitator unpacks the mechanics of how agents actually work - tool calling, context, compaction, and pruning - and connects those mechanics to the hidden economics of token usage. Option 2 (if you haven't done the pre-work): a live Q&A on Rovo setup and the Prototyping sandbox.
External Guest Speaker	Hear from an external product leader on how AI is reshaping product building, team collaboration, and execution. Expect practical insights, real examples, and an interactive live Q&A with attendees.
RovoClaw	Live demo on RovoClaw.
Stage 2: AI-assisted ways of working across the product lifecycle
Getting AI-Assisted Data Right Training	We'll cover best practices for prompting Socrates, cross-validating results, and knowing when to self-serve vs. partner with DTI.
Know your customer: AI-powered discovery	Everyone has the same question: what do my customers actually need? We'll show you a cross-craft-driven AI workflow that pulls from every source you didn't know you had.
Autonomous agents & agent-first workflows in Jira	How to use Jira as the complete agent orchestration system for AI-assisted teams.
Prototyping & Development	Co-create and share a technical prototype between PM, Design, and Eng in the Prototyping sandbox. Collaborate with engineering through clear feedback loops that speed delivery and avoid churn or risk.
Stage 3: Team workflow build time
Team workflow build time Build	A full day dedicated to teams building their AI-powered workflows hands-on.
Stage 4: Showcase and celebration
Showcase Show	Teams demo what they built and celebrate the week's wins together.